Archive for August 25th, 2009
August 25th, 2009 | 
Author: How To Fire Up Your Link Building Mojo
You know you need inbound links to your site to succeed in SEO. What you may not know is you don’t need to spend a dime to get them. In fact I would advise you not to purchase links.
The recent Google shakeup is all about paid links. Stop paying for links now! Google is now “punishing” websites for having paid links because they feel it’s cheating the algorithm. You might be upset by this but they are doing it to improve the quality of their results. Here is how you can take advantage of it.
Google is moving towards algorithms that favor sites that are “naturally” linked to. What is “natural” linking? These are links that a webmaster put up because he or she wanted to not because they were paid to. They saw something they liked and put a link to it. This means all those shady SEOs who were buying links up by the hundreds can’t cheat good sites out of the rankings anymore. So how you do get natural links?
Focus on your subject.
There is a saying in marketing if you market to everyone you are marketing to no one. Maintain your focus and keep your content within your niche. Don’t try to spread yourself too thin.
I personally have been guilty of this sin in the past. At one time JeremyMorgan.com had SEO articles PHP scripts Ford Mustang News and photoshop tutorials and pictures of my family and locations back home. Needless to say I didn’t really dominate any of those niches. Focus your efforts and try to stay on topic.
Give them something to link to.
Once you find your focus provide content that others in your niche want to link to. It’s really that simple. Think to yourself “are people going to want to link to this?”. As much as I think my speculations and opinions on industry trends are great the reality is most people link to articles I write that actually tell you how to do something. If you really want to build links give them something helpful or really interesting to link to.
Even pages that you cannot easily monetize. The more links you get the better.
Join the community.
In 2008 they have a community for almost anything. Get involved in those communities sign up for forums and comment on posts. Become an authority. Just by being helpful to others and bringing information to a community people will link to your site out of respect knowing that their audience will appreciate the link. Be honest helpful and maintain your integrity on the boards. Instead of making fun of that newbie help them out.
Look for places with high quality links.
Don’t be afraid to ask to exchange links with others who might benefite from your service. Links from sites like your local library or communitycentric pages go a long ways. Even your employer may put up a link be careful not to mess that one up!.
Get Deep Links
Deep links are very important. Try to get links pointing towards inner pages of your site rather than the front page. With enough of these types of links you can dominate some of the serps related to that topic as well as build your overall quality.
Write Articles.
Chances are you’re reading this article on somewhere other than JeremyMorgan.com or Webfoot Central. That’s because I submit articles all over the internet. Not only do you help build backlinks but you contribute to your community and make a name for yourself. Don’t write spammy articles or try to advertise too hard. Make something useful that others will want as content on their own site.
Issue Press Releases.
I can’t really comment on this one too much because I’ve never done it but for some sites it’s a very useful tool for getting inbound links and good publicity. Make sure you have something going on that’s worth talking about!
Blog Blog Blog
Every site needs a blog. Even if your site is primarily about selling widgets have a widget news related blog. Individual articles will get people linking to them and will keep your site fresh and add content which google and other search engines love.
If you must sponsor some links.
There are a few sponsored links worth getting. Yahoo Search Inclusion is one example. If you are in a highly competitive industry such as adult SEO mortgage finance or gambling you will need to purchase links to get an edge. There are a lot of people competing for your terms.
Conclusion
Use common sense. The best way to get ahead is by being honest and providing a decent service. Stop trying gimmicks or tricks to cheat your way into good rankings. The best long term SEO plan involves taking the high road and doing things honestly. Check out the SEO book to see what I learned about ethical SEO. Now I don’t have any problems getting people to my website. You can too all it takes is a little effort!
About the writer:
About the writer: Jeremy Morgan is a Portland Web Design Expert and runs a SEO blog in his spare time.
How To Pick A Web Hosting Service?
Do you want topick a web hosting serviceto get your website online? If so you should know that any bad web host would trouble you for a long period. At first try to pick a reliable service to get rid of the subsequent problems.
Here are some important features which must be considered when choosing your web hosting company:
Reliability and uptime: Hosting uptime refers to the percentage of time the host is accessible via the internet. It is very important your service be uptime functioning and available for use. It means you can access your account whenever you want to update your web pages and users can enter your website whenever they refer to your site address. If your hosting service is not uptime it can be catastrophic!
Disk space: Web hosting space is the amount of room that the web host provides to store your HTML graphic video/audio and other files. This figure is most commonly stated in gigabytes. If you don’t know how much space you need for your website you can choose a web host with unlimited disk space which allows you to build as many web pages as you want.
Bandwidth: Bandwidth or data transfer refers to the amount of data that is accessed by your visitors. Web hosts define bandwidth as the total amount of data access from your server over a month’s time. This figure is most commonly expressed in gigabytes. If you don’t know how much bandwidth you need for your website you can pick a web host with unlimited data transfer which allows you to support as many visitors as you want.
Ease of Control Panel: It is important that the control panel is easy to use and all information can be accessed easily.
If you are a beginner it is generally hard to you to pick the right web hosting service. There are many websites which display a couple of web hosting companies as the best and leave people confused without being helpful. To make things even more confusing some hosting companies are cheating and lying to their customers!
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Where Can You Get Started?
Threehosts.com is a reliable website to help you make the best choice. Their experts have been evaluating web hosting service providers for years and now they provide you with the most reliable results. They present the information in an easy to understand format that helps the consumer make the best choice within just a few minutes. This is their purpose to help you make the right choice the first time.
There you can reach the three reputable companies that are leaders in the web hosting industry. They are all easytouse and affordable.
http://www.threehosts.com/reviews
About the writer: Mike Walton is founder of www.cheapasdirthosting.net which provides its clients with hassle free web hosting at low cost. We offer plans with a 1Click installation that will setup your blog forum cms gallery or ecommerce website in seconds.
How To Get Quality Links To Your Website Or Blog
To achieve a high rank on search engines your website needs inbound links. In this article we explore ways to achieve this.
In another article we have discussed how Google assigns a page rank to websites and webpages and how this is a factor used by Google when displaying search results. In this article we will not go over the details of how Google determines the page rank but simply state that to achieve a high rank you need inbound links to your webpages and preferably from other pages with a high rank.
There are multiple ways of getting inbound quality links.
Directories
The aim of some websites is to list a large number of other websites in their directory. They do this in order to attract visitors who may be looking for the type of websites they have in their directory. Some directories are free whilst others charge a fee for inclusion or a fee for skipping the normal queue of websites waiting to be reviewed and listed. In most cases inclusion in directories will increase your rank as you get high quality links to your site. Note however that some directories do not offer quality links even though they charge you for inclusion. Before paying for inclusion you should determine if the page rank of the directory is so high that it is worth the investment to pay for inclusion. If not simply choose other directories. The directory dmoz.org is large comprehensive and free. It can however take months from submitting your URL to dmoz until they accept it. For links to this and other directories follow the link to resources on the author’s website below.
Articles
Writing and publishing articles on the internet is a good and cheap way of getting inbound links to your site. A large number of websites accept articles written by nonprofessional writers as long as they are of a minimum standard and they will post them at no cost to you. Some article websites allow the articles to be used on other websites as long as the author’s resource box is included. In an article you may link to your own website and thereby get your inbound links. One article may be submitted to as many articles websites as you like so the work for writing and submitting one article can give you many inbound links. Submitting articles to article websites can be a tedious and time consuming activity. You may therefore choose to use an offer from certain websites for them to submit your articles for you. You can write articles on any subject you like or hire someone to write an article for you. Websites with articles often have a high page rank so the links to your website can be of high quality. As with directories you may want to determine the page rank of a site with articles before submitting your article. Articles have the added bonus of attracting visitors to your site because they may show you as an expert on the subject matter of the article.
To find websites with articles do a search on Google or follow the link in the resource box below.
Forums
There are a multitude of discussion forums on the internet. If you post to a forum and include a link to your website you get an inbound link instantly. Some website administrators will go onto forums simply to post a reply to a message with a ‘yes I agree with what that other person wrote’ and may thereby get an inbound link. Posting to forums is a simple and effective way of getting inbound links but if you post nonsense then very few internet users will follow any of the links to your website.
There are many other ways of getting inbound links and we shall mention just a few here. Pixel advertising sites offer links to your site for free or for a very low cost. If you invest your time this may be a way to get as many as a thousand free inbound links but they are unlikely to be of very high quality and you will have to spend a very long time. Follow the link in the resource box below to find sites listing pixel advertising sites that offer free advertising. Other sites will offer you a free space for an ad or a link to your site. If it’s totally free it is probably not of very high quality.
Reciprocal linking is the practise of exchanging links with other sites. They link to yours if you link to theirs. While this gives you inbound links it also means you have to link to other sites which can degrade your own page’s rank.
In this article we have discussed how to get inbound links to your website for the purpose of increasing your page rank. We have seen how forums articles websites and online directories are a good means for achieving this goal.
About the writer:nbsp;nbsp;Andrew Nielsen is an internet entrepreneur and is currently helping individuals and small companies make money on the Internet.
Andrew is the author of the bestselling eBook The Online Business Builder.
