Archive for September 1st, 2009
How To Correctly Submit Your Website To Search Engines
There is a right way and a wrong way to submit your website to search engines. Most people choose the wrong route and are penalized for it. In fact one method I discuss in this article will have you indexed in Google within days.
If you have a webbased business or if a significant portion of your business is done on the web through your website then the best advertising and marketing is done by submitting to a search engine. No amount of press release newspaper or radio ad banner ad spam email or newsletter will achieve the same results although maybe effective in a small proportion.
Beware of companies that promise automatic submission of your website to hundreds of search engines which are but only false promises. The best way to submit your website for search engine ranking and inclusion is to do it yourself or to hire an expert to do it manually by contacting the search engine companies and directories.
Before you begin to submit your website to search engines ensure your websites are thoroughly designed to the professional quality using the right key words good graphics and pictures and the relevant content. Don’t submit websites that are incomplete. While submitting to a search engine make sure to provide information about your website keywords and any other information that may be pertinent including the name and contact information of your business.
Mere submission to search engine companies does not guarantee that your site would be immediately listed and the ranking will be high. Because there are thousands of new websites coming up every day and it may take quite sometime before they take up your site for review by human editors. One important factor to remember while submitting site is to include a site map of your website which makes the crawling easy for the web robots. Search engines like http://www.google.com hardly considers submissions without sitemaps.
There are many online companies that accept search engine submission services. You can choose to do it yourself with a software package or if you want professional help try the following sites:
http://www.addpro.com/professional_submission
http://www.submitawebsite.com/aboutus.html
However I strongly recommend that you never use the automatic submission services. You would be much better placed by submitting an article on your topic and publishing it on high page rank article directories.
Here is a list of the most popular Search Engines and directory companies:
Search Engines
Go.com/InfoSeek AltaVista
Google HotBot
Excite/Webcrawler
Directories
AOL Search Inktomi
Lycos Open Directory
MSN Yahoo!
LookSmart Snap
Apart from the above there are thousands of search engines and directory companies where you can submit your website to as many companies as possible.
About the writer: Learn how to drive more traffic to your site by visiting http://www.SeoEliteSoftwareReview.com and get 2610.00 in free search engine optimization bonuses.
5 Easy Ways To Free Link Building
In these turbulent economic times every penny saved can help in the sustenance and survival of businesses especially when it comes to small and medium businesses. The best method to secure a credible online presence is link building.
Links pointing to a web page play an integral role in Search Engine Optimization. Along with giving more importance to the number of links a web page has search engines also pay close attention to linkage patterns. So it is not only the number of links pointing to your web page that decides your position in the search engine results page but also the quality of those links. The quality of a link is determined by two factors: authority of the web page linking to you and the link anchor text. What link building does is help you not just in improving your page rank in search engines but also in generating quality traffic to your web page.
Listed below are five easy ways that you can utilize for building links without spending a penny:
1. CREATE CONTENT WORTH LINKING TO: Nobody wants to link to a web page which has irrelevant or bogus content. Content on your web pages must be useful to your readers or web page visitors. This will generate traffic as well as help your page in ranking well in search engines. It really costs nothing to come up with original and useful content. Once you do this gaining links from various trusted or authoritative sources will be a lot more easy.
2. GET LINKS FROM DIRECTORIES: Links in the major directories help provide context to search engines. The two major directories are the Yahoo! Directory dir.yahoo.com and the Open Directory Project dmoz.org. Yahoo! Directory is part of the Yahoo! Search system and Open Directory Project feeds results to Google directory. The Open Directory also feeds results to hundreds of other sites thereby helping in further link building.
If you want to submit your website to specialized directories relevant to your business find these by typing your primary keyword followed by the word ‘directory’ in Google. Make sure you read the submission tips before submitting your website in any of these directories.Websites that are submitted to directories are subject to human review. Make sure your site has quality relevant and original content and follows all guidelines specified. If you manage to do this you are very likely to secure links from these directories.
3. SOCIAL NETWORKING: One great way to ensure quality link building is social networking. Currently most search algorithms are driven by link reputation. Eventually search engines will have enough user feedback data with which they will be able to augment the links with how users tag web pages and their usage data. If a site with exceptionally high link popularity scores rarely gets tagged search engines may not count the relevancy for that site or flag that site for human review.
Spread the word about your website business ideas and developments on social networking sites. Build communities and start discussions. Again ensuring quality and relevant content must be your priority. Use these sites to build links to your web pages as well as to develop your existing network of friends. Some of the popular social networking sites are Facebook Twitter MySpace LinkedIn and Orkut.
4. SOCIAL BOOKMARKING: Another way of popularizing your website is social bookmarking. Visitors who like content on your site can bookmark this for their own reference as well as others. Since all social bookmarking sites attract heavy traffic getting bookmarked can generate a good reader base for your website. What this also means is that you’ll get quality links which will help your website gain credibility. Some of the popular social bookmarking sites are del.icio.us reddit Digg Technorati and StumbleUpon. Google has indexed millions of pages from del.icio.us and Digg.
Indexing links from social networking and social bookmarking sites along with the links from other websites provides Google with more popularity information. If you track what types of information people are tagging you can develop good ideas to create free viral link popularity.
5. POST COMMENTS ON BLOGS: Many bloggers allow people who post comments to have a link back to their site. Spot blogs that are relevant to your business or website and post comments. Never post a comment that is solely dedicated to popularizing your site. Make sure you have something constructive to say and if possible provide a link back to content on your site that supports your comment or the blog post.
Here are some tips for commenting on blogs:
Don’t put a keyword phrase as your name
Avoid blog spamming: Leave meaningful comments. Don’t say “Nice post” or “I found this very useful.” Why did you find it useful? What can you add to the conversation?
Try to be interactive. Even though link building is your priority don’t make it very apparent. Post a comment that directly deals with the blog post in question and casually add a link back to your website.
About the writer:nbsp;nbsp; Link Popularity by Rohit Agarwal of WriteYup.
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