Archive for January, 2012

Whats Bias Got To Do With It?

Interesting people have opinions and beliefs that they they feel strongly about.

Let’s call these biases especially when talking about theirs. Hehe.

Bias: A preference or an inclination especially one that inhibits impartial judgment.

What does this mean for you marketing a product you love?

1. Everyone doesn’t have the same biases you do. And they like their biases just as much as you like yours.

2. If you continue to try to force everyone to convert to your biases the government might come out with a new Do Not Talk To Me Registry. Then what will we do? They’ll muzzle us all.

The Do Not Call Registry has 120 million Americans signed up in the US. The deafening message from American consumers to marketers: “We don’t want to be bothered with your stuff we didn’t ask for it and don’t want it.”!

3. Ask first for people who are biased the same way you are or who are open to new information if they have no opinion yet. First group gets you an instant relationship by virtue of your shared biases. And sometimes you can enlighten someone who’s mind is open. But don’t mess with those biased against then you’re in the therapy zone.

Example 1: Say a gal markets nutritional supplements because SHE loves them and she’s had great results: she’s not dragging around like she used to.

Of course like the gal said on the call yesterday now she wants to save the tired people of the world.

Problem: They didn’t ask for her to come save them did they?

We are despite our own beliefs and biases for our product an uninvited guest.

Here’s how to get an invitation from those who are like you:

Begin by asking for people with the same biases as you.

Here are two biases from two different people: Which is going to be more fun for you to talk to unless you like to argue instead of get a customer:

A. “I believe that prescription medications are probably best.

B. “I know that nutritional supplements are necessary because the food doesn’t have enough nutrients anymore.”

Can you let go of A? unless you prefer doing therapy but don’t expect gratitude.

Example 2. Suzanne markets earthfriendly nontoxic household cleaners which she uses. Which person seems to have her bias?

“I think the traditional cleaners really work best and I don’t think those big companies would put toxins and chemicals in them that would harm us. The Government wouldn’t let them.”

“I worried for years that my regular cleaning products were making me sneeze and my kids get sniffles and breathing problems. So I’ve always been on the lookout for alternatives.”

So what’s bias got to do with it? Uhh everything.

Oh and in case you think YOUR views are just common sense not biases sorry to disappoint:

“Common sense is the collection of prejudices acquired by age eighteen.”
Albert Einstein

About the writer:nbsp;nbsp;Kim Klaver is Harvard

Blogging Tools What To Use?

Blogging Tools What to use?

I already discussed on my previous articles on how to blog and how to boost traffic. Now I will discuss the different tools that most bloggers used.

Most of the blogger used some blogging tools to help bloggers improve their blog. There are blogging tools that are used to track visitors some are for showing the statistics of your blog and many more.

This article is mostly for bloggers and not for organizations or for business products. And also I will not include those blogging templates.

Here are the list of different blogging tools that a blogger can use.

1. Tools for the statistics of your blog.
Sitemeter A tracking tools that can give instant access to some vital information of your blog. Sitemeter will let you know the weekly performance of your blog with some useful information about your visitors.
Google Analytics a free tracking device from Google. Just like sitemeter it also gives the detailed information about the visitors of your blog.
Stat Counter another free tracking device that tracks your visitors. It is somewhat called an invisible web tracker.
My Blog Log this services is now part of yahoo. It also tracks visitors you can also add some widget where you can see the list of visitors that are also a member of Mybloglog.

Other tools for statistics are:
Web analyse
Perfoming Metrics
AWStat
Extreme
Webalizer
Measuer Map
Slim Stat
Mint

Those statistics counter lets you embed their codes for them to be able to track your visitors. Some will send you a weekly report and others statistics counter can give you a graphical representation of your traffic.

2. Next is the Blog Editor Tools. Blog Editor tools are tools where they let you edit your post whatever blogging platform that you used. Here are some of the blog editor tools that are available online and are free to download.

Windows Live Writer Blog
WB Editor
Qumana
Blog Jet
Zoundry
W.Bloggar
Blog desk
Scribe Fire
Mars Edit

3. News Aggregator tools is where your post automatically saved and you can easily share it to other people. The News Aggregator tools is also known as the feed reader and news reader. Through the use of the aggregator user or reader can easily check updates for a specific websites.

Blog Lines
Feed Demon
Technorati
Google Reader
Website watcher
Blog Pulse
Blogarithm

4. Subscription Tools through Email

Feedburner
RssFwd
Feed Blitz

Those are some of the blogging tools that are commonly used for blogging. There are lots of blogging tools that are not mention here but you can easily search for it through the net.

About the writer:  I am a SEO Writter. I write different articles for our company site entitles SEO Solutions.

Give Your One Stop For Information On CSS

The CSS has turn into a new platform in the developing Web site today. The uniqueness of CSS has redefined the boundaries of the experience of screening a webpage. Once can see some websites at a somewhat easier path and at the same time fashionably work adjustment that would make it totally irresistibly chic.

While the issue has been completely developed another good quality about CSS is that you can find the World Wide Web as a database functional and growing. This means that you can get the file from a web site and transfer it to another. As if you do want a video in the YouTube and you put on your MySpace page. It can possibly be made with the use of tools CSS. In this way there is a greater handling in the Internet user it was before the age of Web 2.0.

While most advanced skills in the development of Web are only limited to some elite who undergo training in developing advanced Web is a good thing that a Website has materialized to information Advanced on the web development of Web especially with the CSS accessible to all. The aim of the website is becoming the vital source of information for Web developers if we start to develop the website and advanced similarly.

For these Web developers who are after a catalogue of design for their website it is best to see the gallery of CSS site. Here one can find a number of descriptors very fascinating and in an organized manner designed CSS which everyone would agree to describe. You can not have it in a regular Web site.

A great depth of information about web designing is found in this section. While we can not teach CSS in just one place beginners should take the job of studying CSS to be entirely an expert on this development tool Web.

If dying desire of information is not enough you can join in interactive mode section of the forum CSS. The forum has been popular nowadays because of death envy of information. With this has made possible one may be able to communicate with other experts on the Web to view a few subjects on CSS. And while the information would be absolutely free. The forum CSS would estimate that one belongs to a community likes this where you can get help from others.

Get the best source of information in developing Web is the ultimate dream of a Web developer.

About the writer:  Steve Grant is an associated author to Web Design Photography and lots of other theme related websites. Provides you information through article about the market latest trends and latest news about various themes. For distinct articles and feel free to visit http://www.sigmainfotech.com.au/articles/articles.html or write to me : webmastergrantgmail.com. Yours comments and suggestions will be highly appreciated.

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